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You don’t know how beautiful you look." And I was like, "Oh, crap! That’s a good song! Hold on!" And I wrote that down. She was like, "Oh, I feel so ugly" and I was like, "No, you look beautiful. I had the melody of the chorus in my song for about a year until I was in a hotel room in London with my wife and she was having a bad morning. Discussing the song's conception, Kotecha said: Serban Ghenea handled the audio mixing, Tom Coyne the audio mastering, and John Hanes the mix engineering, for which Phil Seaford served as the assistant. Instrumentation was completed by Falk and Yacoub. "What Makes You Beautiful" was written by Savan Kotecha and Carl Falk, and was produced by Yacoub and Falk. Many artists including the Piano Guys and Boyce Avenue have covered "What Makes You Beautiful". One Direction performed the song live on televised shows, at awards ceremonies, and on all four of their major concert tours: Up All Night Tour (2011–12), Take Me Home Tour (2013), Where We Are Tour (2014) and On the Road Again Tour (2015), while band member Harry Styles performed the song on his 2017 solo tour, as well as his 2021 solo tour. The clip garnered the group three MTV Video Music Awards at the 2012 ceremony. The music video was uploaded to YouTube on 19 August 2011 and has accumulated more than 1.3 billion views since it premiered. The accompanying music video, directed by John Urbano, depicts One Direction spending time on a beach in Malibu, California. The single also topped the Irish and Scottish Singles Charts, and reached the top ten on the Australian and New Zealand Singles Charts, Flemish Ultratop 50, Canadian Hot 100, and the Japan Hot 100. It debuted at number one on the UK Singles Chart after setting a Sony Music Entertainment pre-order record and selling 153,965 copies in its first week. The song won the 2012 Brit Award for British Single of the Year and was generally complimented by contemporary music critics, who highlighted the appeal to the teenage audience and the pop sensibility. The single peaked at number four on the US Billboard Hot 100 and number one on the UK Singles Chart. It has been certified quadruple platinum in the US with sales of 4.8 million copies as of June 2016. "What Makes You Beautiful" was a commercial success, reaching number one in several countries. The middle eight consists of a "na na na" hook. The uptempo power pop track features a prominent guitar-based chorus and riff. Written by Savan Kotecha and producer Rami Yacoub, the song was released by Syco Records on 11 September 2011. It served as their debut single and lead single from their debut studio album, Up All Night (2011). " What Makes You Beautiful" is the debut single by English-Irish boy band One Direction. Kinglet & Cosmos Studios, Stockholm, Sweden.2011 single by One Direction "What Makes You Beautiful"